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The Living Room launches The Heel Appeal

PUBLISHED: 17:46 06 March 2013 | UPDATED: 21:04 05 April 2013

The Living Room launches The Heel Appeal

The Living Room launches The Heel Appeal

Encouraging well-heeled diners to shed their shoes for a good cause

The Living Room launches The Heel Appeal

Encouraging well-heeled diners to shed their shoes for a good cause

The Living Room in the Oxford Castle development is encouraging its well-shod customers to donate their old shoes to raise money for the Oxfordshire Community Foundation.

All types and condition of shoes will be welcomed, so whether customers have towering stilettos that have never seen the light of day, or much-loved loafers on their last legs, The Living Room will be able to put them to good use.

Donated shoes will be recycled to raise cash for The Oxfordshire Community Foundation, a charity that exists to improve wellbeing in the local community (www.oxfordshire.org).

The Living Room will also be putting on a special Heel Appeal fashion event on Sunday, March 24 in association with exclusive shoe shop LK Bennett (www.lkbennett.com).

Richard Kyprios, General Manager at The Living Room commented: With the average woman owning 34 pairs of shoes*, we hope this initiative will be especially popular with our female customers! Its a great chance for all of us to de-clutter, it prevents shoes going to landfill, and its all for a good cause!

He ends, Everyone has shoes lurking at the back of the wardrobe which havent been worn for some time. All types and conditions of shoes are welcomed and can be donated at The Living Room at any time during March 2013.

Jayne Woodley from the Oxfordshire Community Foundation added Were delighted that The Living Room is supporting us in this way, and all the money raised will be used to award individual grants from our Heat or Eat / Surviving Winter Fund.

Pictured: Richard North and Maddie Whealdon

*Source: Drapers 2012

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